Greg B Davies

Creator

Greg B Davies

Greg Davies founded and led the first behavioural finance team in banking globally in 2006, serving as Barclays’ global head of behavioural quant finance for a decade. Since 2017, he has led behavioural innovation at fintech Oxford Risk, developing behavioural technology to enhance financial decision-making. He holds a PhD in behavioural decision theory from Cambridge University and is co-author of Behavioral Investment Management.

Investing as a lifelong practice  

There is no point at which you finish learning how to invest

Investing skill and luck. Rawpixel/Currency

Luck, skill and the illusion of genius

Why making money for the wrong reason is one of investing’s biggest risks – and how feedback, not outcomes, reveals skill

Investing confidence onion. Rawpixel; Firefly; Currency

The difference between being an investor and a buyer

Most investors confuse familiarity with understanding. Your true circle of competence is probably much smaller than you think

Soccer goalie. Rawpixel; Currency

Don’t dive at every penalty: the investing case for doing less

Telling investors to do nothing rarely works. A small, ringfenced ‘play pot’, bounded by rules, scratches the itch without damaging the core

Ulysses investing. Rawpixel / Wikimedia commons, John William Waterhouse, Ulysses and the sirens / Currency collage

Tie yourself to the mast – and invest better

Why an investing constitution – rules written while you’re calm – may be the most useful thing a private investor can do

Stable investments houses. Rawpixel/Currency collage

The portfolio you can stick with is the only one that counts

Greg B Davies on why the ‘optimal’ portfolio often fails in practice – and how to build one you can actually hold through the cycle

Money diving board. Rawpixel/Currency collage

Start investing before you’re ready

With investing, uncertainty never disappears. But waiting for the right time is an even bigger risk

Four investing rules/commandments. Rawpixel/Currency collage

The four rules of investing (and why simple is so hard) 

Becoming a better investor is deceptively simple. Good investing is not about brilliance, it’s about avoiding unforced errors

split brain investing. Rawpixel/Currency collage

Know thyself: your edge in smarter investing

To gain the ultimate edge in investing, you need to know your financial personality. Are you a high- or low-composure investor?

Market rollercoaster. Rawpixel/Currency collage

Roller-coaster markets: how to stay calm when everyone else is screaming 

Markets rise, fall and recover, and our emotions follow the same path. Recognising the pattern isn’t the hard part. Living through it is

Brain. Rawpixel/Currency collage

Two brains, one portfolio

The challenge in investing is that our quick and emotional brain often calls the shots, while the slower, more effortful (and wiser) system tends to arrive late

Fragile humans. Astronaut. Rawpixel/Currency collage

Why smart people struggle with investing

Our instincts were built for surviving on the savannah, not the stock market. What once kept our ancestors alive now quietly robs modern investors of wealth